MG Motor Middle East achieves record sales with over 70,000 cars sold in 2024
New models and distributor partnerships drive 10% growth across the GCC
DUBAI: MG Motor Middle East marked a record-breaking 2024 with total sales reaching 70,033 vehicles across the GCC, Levant, and Morocco.
The milestone represents a 10 percent increase from the previous year, reinforcing MG’s strong foothold in the region.
Saudi Arabia led the market with 24,500 units sold, highlighting the brand’s growing influence. The UAE followed closely, recording 12,900 units, a 29 percent rise compared to 2023. Iraq also contributed significantly to the brand’s regional success. Across the GCC, MG’s appeal remained strong, driven by its blend of modern design, advanced safety features, and competitive pricing.
Record sales for MG Motor Middle East
MG’s parent company, SAIC Motor, also achieved significant milestones globally, delivering 4.639 million vehicles in 2024. This included record-breaking New Energy Vehicle (NEV) sales, reflecting the company’s commitment to technological innovation and sustainable mobility.
A major factor behind MG’s Middle East success was the launch of seven new models. These included internal combustion engine vehicles such as the MG Whale, MG3, MG5, MG7, and RX9, alongside electric models like the MG4 Electric and Cyberster. The introduction of these vehicles catered to diverse consumer preferences, further strengthening MG’s market presence.
Saudi expansion and market leadership
Saudi Arabia remains a key market for MG, with the brand appointing Jiad Modern Motors, a subsidiary of the Mohamed Yousuf Naghi Company, as its new distributor in the country. This partnership has played a vital role in expanding MG’s reach and service capabilities.
To support its growing customer base, MG also opened a second spare parts warehouse in Jeddah. Covering 5,260 square metres, the facility ensures efficient distribution and aftersales support, reinforcing MG’s commitment to customer satisfaction.
Technology and future mobility
SAIC Motor’s investment in innovation continues to drive MG’s success. The company has focused on expanding its “Seven Technological Pillars,” strengthening research and development efforts. These advancements include cutting-edge EV and hybrid technologies, aligning with the region’s increasing demand for sustainable mobility solutions.
In the second half of 2024, SAIC Motor recorded six consecutive months of sales growth, with self-owned brands like MG contributing 2.408 million units globally. This strategic momentum enhances MG’s ability to introduce high-performance, technologically advanced vehicles tailored for Middle Eastern consumers.
Commitment to customer service
MG’s expansion strategy in the Middle East extends beyond sales, emphasising customer service and aftersales support. The brand has introduced new showrooms and service centres across the region, ensuring seamless maintenance and accessibility for customers.
Tom Lee, Managing Director of MG Motor Middle East, highlighted the company’s commitment, stating: “These latest results underscore our long-term dedication to delivering high-quality vehicles and exceptional service. Saudi Arabia and the UAE, in particular, have demonstrated a strong demand for MG’s modern design, advanced safety features, and value-driven offerings. With the continued backing of SAIC Motor, we are well-positioned to adapt to the evolving market landscape.”
Looking ahead
As MG Motor Middle East prepares for 2025, its focus remains on technological advancements, strategic partnerships, and expanding its NEV portfolio. By blending British heritage with cutting-edge innovation, MG aims to further solidify its presence in the region’s competitive automotive landscape.